Summer = Mid-Year Review
Now that summer is here and we are more than halfway through the year, if you haven’t already, it’s time to do a mid-year review.
Now that summer is here and we are more than halfway through the year, if you haven’t already, it’s time to do a mid-year review.
In the world of marketing a postmortem is conducted after an event, a promotion, new initiatives, etc., and is essentially a recap of the event, the key learnings, and how/if you would execute it again in the future.
Or at least let’s start the conversation with marketing budgets.
Over here at MAP Solutions Group we believe that marketing has one purpose for a business – increase the bottom line.
Pretty please, with hot fudge, whipped cream and a cherry on top stop throwing spaghetti against the wall to see what sticks, as a marketing strategy.